A/B testing, a look at new tools component

One of the biggest new features introduced in v11.4 of the admin panel is the A/B testing action. It allows us to try out new flow designs in a controlled way and to gather data on which one performs the best. This has major implications for how we can design and develop our action flows. Join us as we take a look at this new feature, how it works, how to set it up and talk about the best practices for running A/B tests.